Black Friday 2026: Date, History, Smart Shopping Tips and Facts
Black Friday is the day after Thanksgiving in the United States and the unofficial start of the holiday shopping season. Stores and websites offer big discounts, and the event is now popular in the UK, Canada, Australia, India and many other countries.
| Name | Black Friday |
|---|---|
| When | Every year, the day after the fourth Thursday of November |
| Next date | Friday, November 27, 2026 · in 33 days |
| Type | National Days |
| Observed in | 🇦🇺 Australia🇨🇦 Canada🇮🇳 India |
| Topic | Career & WorkSeasons & Festivals |
| Hashtag | #BlackFriday |
Why Is It Called Black Friday?
In the 1950s and 1960s, police in Philadelphia used the name “Black Friday” to describe the heavy traffic and huge crowds on the day after Thanksgiving. Later, retailers promoted a more positive story: the day when shops moved from losses (“in the red”) to profits (“in the black”).
The Shopping Weekend at a Glance
| Day | Name | What happens |
|---|---|---|
| Thursday | Thanksgiving | Family holiday in the US; many deals start online |
| Friday | Black Friday | Biggest in-store and online discounts |
| Saturday | Small Business Saturday | Support local shops |
| Monday | Cyber Monday | Online deals, especially electronics |
| Tuesday | Giving Tuesday | A global day of giving to charity |
👉 Also read: Thanksgiving Day in the USA and Canada
How Black Friday Spread Around the World
Online stores made it easy for shoppers outside the US to join in. Today the UK, Canada, Australia, Brazil, India, South Africa and parts of Europe all have Black Friday sales, often running for a whole week or even the full month of November.
10 Smart Black Friday Shopping Tips
- Make a list and a budget before the sales begin.
- Track prices for a few weeks so you know a real deal.
- Use price-history tools and compare several stores.
- Check the return policy and warranty.
- Watch out for fake websites and deals that look too good to be true.
- Only shop on secure sites (look for “https”).
- Use a credit card or trusted payment service for extra protection.
- Sign up for store newsletters for early access.
- Do not rush — many deals return on Cyber Monday.
- Remember shipping costs and delivery times.
Black Friday Facts
- In the US, Black Friday is not a federal holiday, but many people take the day off.
- It is often one of the busiest shopping days of the year.
- Some brands choose to close on Black Friday and encourage people to spend time outdoors instead.
- “Buy Nothing Day” is held on the same day as a protest against overconsumption.
Funny Black Friday Messages
- Happy Black Friday! May your cart be full and your wallet survive.
- I’m not shopping, I’m “saving money” — Happy Black Friday!
- Wishing you great deals, short queues and fast delivery.
Black Friday Through the Decades
| Era | What changed |
|---|---|
| 1950s–1960s | Philadelphia police use “Black Friday” for the chaotic day after Thanksgiving |
| 1980s | Retailers adopt the name nationwide with the “in the black” explanation |
| 2000s | Stores open earlier — some at midnight — with limited “doorbuster” deals |
| 2005 | Cyber Monday is named, splitting the weekend between stores and online |
| 2010s | Black Friday spreads to the UK, Europe, Latin America and Asia |
| 2020 onward | Online shopping dominates, and sales stretch across the whole of November |
What Sells Most on Black Friday
| Category | Why shoppers wait for it |
|---|---|
| TVs and electronics | Some of the year’s deepest discounts |
| Smartphones and laptops | Bundles and trade-in offers |
| Toys and games | Early holiday gift shopping |
| Clothing and shoes | Store-wide percentage discounts |
| Home appliances | Large-ticket items with real savings |
Buy Nothing Day: The Alternative
Since the 1990s, some people mark the same day as Buy Nothing Day, a protest against over-consumption. Supporters spend the day without shopping, repair old items or swap clothes instead. Whether you shop or not, the day is a good reminder to buy what you need and to think about the environmental cost of what we consume.
When is Black Friday?
Black Friday is observed every year, the day after the fourth Thursday of November. Here are the dates for the coming years:
| Year | Date | Day of the week | Countdown |
|---|---|---|---|
| 2026 | November 27, 2026 | Friday | in 33 days |
| 2027 | November 26, 2027 | Friday | in 397 days |
| 2028 | November 24, 2028 | Friday | in 761 days |
| 2029 | November 23, 2029 | Friday | in 1125 days |
| 2030 | November 29, 2030 | Friday | in 1496 days |
| 2031 | November 28, 2031 | Friday | in 1860 days |
Frequently Asked Questions
Black Friday is the day after US Thanksgiving, which is the fourth Thursday of November.
No, it is not a public holiday, but some US states and employers give the day off.
It depends on the product. Electronics and online-only deals are often strong on Cyber Monday.
Yes. The UK, Canada, Australia, India, Brazil and many others now hold Black Friday sales.
