Black Friday

Black Friday 2026: Date, History, Smart Shopping Tips and Facts

Black Friday is the day after Thanksgiving in the United States and the unofficial start of the holiday shopping season. Stores and websites offer big discounts, and the event is now popular in the UK, Canada, Australia, India and many other countries.

📅 Black Friday — next: Friday, November 27, 2026Add to Google CalendarApple / Outlook (.ics)
Black Friday at a Glance
NameBlack Friday
WhenEvery year, the day after the fourth Thursday of November
Next dateFriday, November 27, 2026 · in 33 days
TypeNational Days
Observed in🇦🇺 Australia🇨🇦 Canada🇮🇳 India
TopicCareer & WorkSeasons & Festivals
Hashtag#BlackFriday

Why Is It Called Black Friday?

In the 1950s and 1960s, police in Philadelphia used the name “Black Friday” to describe the heavy traffic and huge crowds on the day after Thanksgiving. Later, retailers promoted a more positive story: the day when shops moved from losses (“in the red”) to profits (“in the black”).

The Shopping Weekend at a Glance

DayNameWhat happens
ThursdayThanksgivingFamily holiday in the US; many deals start online
FridayBlack FridayBiggest in-store and online discounts
SaturdaySmall Business SaturdaySupport local shops
MondayCyber MondayOnline deals, especially electronics
TuesdayGiving TuesdayA global day of giving to charity

👉 Also read: Thanksgiving Day in the USA and Canada

How Black Friday Spread Around the World

Online stores made it easy for shoppers outside the US to join in. Today the UK, Canada, Australia, Brazil, India, South Africa and parts of Europe all have Black Friday sales, often running for a whole week or even the full month of November.

10 Smart Black Friday Shopping Tips

  1. Make a list and a budget before the sales begin.
  2. Track prices for a few weeks so you know a real deal.
  3. Use price-history tools and compare several stores.
  4. Check the return policy and warranty.
  5. Watch out for fake websites and deals that look too good to be true.
  6. Only shop on secure sites (look for “https”).
  7. Use a credit card or trusted payment service for extra protection.
  8. Sign up for store newsletters for early access.
  9. Do not rush — many deals return on Cyber Monday.
  10. Remember shipping costs and delivery times.

Black Friday Facts

  • In the US, Black Friday is not a federal holiday, but many people take the day off.
  • It is often one of the busiest shopping days of the year.
  • Some brands choose to close on Black Friday and encourage people to spend time outdoors instead.
  • “Buy Nothing Day” is held on the same day as a protest against overconsumption.

Funny Black Friday Messages

  • Happy Black Friday! May your cart be full and your wallet survive.
  • I’m not shopping, I’m “saving money” — Happy Black Friday!
  • Wishing you great deals, short queues and fast delivery.

Black Friday Through the Decades

EraWhat changed
1950s–1960sPhiladelphia police use “Black Friday” for the chaotic day after Thanksgiving
1980sRetailers adopt the name nationwide with the “in the black” explanation
2000sStores open earlier — some at midnight — with limited “doorbuster” deals
2005Cyber Monday is named, splitting the weekend between stores and online
2010sBlack Friday spreads to the UK, Europe, Latin America and Asia
2020 onwardOnline shopping dominates, and sales stretch across the whole of November

What Sells Most on Black Friday

CategoryWhy shoppers wait for it
TVs and electronicsSome of the year’s deepest discounts
Smartphones and laptopsBundles and trade-in offers
Toys and gamesEarly holiday gift shopping
Clothing and shoesStore-wide percentage discounts
Home appliancesLarge-ticket items with real savings

Buy Nothing Day: The Alternative

Since the 1990s, some people mark the same day as Buy Nothing Day, a protest against over-consumption. Supporters spend the day without shopping, repair old items or swap clothes instead. Whether you shop or not, the day is a good reminder to buy what you need and to think about the environmental cost of what we consume.

When is Black Friday?

Black Friday is observed every year, the day after the fourth Thursday of November. Here are the dates for the coming years:

YearDateDay of the weekCountdown
2026November 27, 2026Fridayin 33 days
2027November 26, 2027Fridayin 397 days
2028November 24, 2028Fridayin 761 days
2029November 23, 2029Fridayin 1125 days
2030November 29, 2030Fridayin 1496 days
2031November 28, 2031Fridayin 1860 days

Frequently Asked Questions

When is Black Friday?

Black Friday is the day after US Thanksgiving, which is the fourth Thursday of November.

Is Black Friday a holiday?

No, it is not a public holiday, but some US states and employers give the day off.

Is Cyber Monday better than Black Friday?

It depends on the product. Electronics and online-only deals are often strong on Cyber Monday.

Do other countries have Black Friday?

Yes. The UK, Canada, Australia, India, Brazil and many others now hold Black Friday sales.